This week an online divorce website boasting that it is the 'leading provider' of online divorces has been told to stop making the claim as it can't substantiate it.
The company made the claim on the Quickie Divorce YouTube channel (yes, really, there is one) in a video with a woman speaking to the camera claiming that the site was 'firmly established' as the UK's leading provider of online divorces.
They claimed that of 32,025 divorces filed between April and June of last year, they had 'assisted people' on 6,486 cases, giving them 22.5% of the market share.
The Advertising Standards Authority pointed out that 'assisting people' is not quite the same as 'filing' and that there were no statistics to show how many people were 'assisted' by other law firms. Bit like comparing apples and oranges really!
Honestly, rather than 'have a quickie' it's probably easier to speak to a real live human being...
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